2zero Climate Rally 2024

KlimaRallye:
Die Klimaschutz-Challenge für deutsche Kommunen

For 4 weeks, we motivate your citizens in the 2zero app with playfully prepared challenges, team competitions and rewards for more climate protection. To ensure a high number of participants, we support the climate protection managers with advertising materials, data overviews and pre-prepared content.

The Climate Rally - Briefly explained!

Want to know how the ClimateRally works? In this video, Julius explains how you and your municipality can benefit from our full support.

What is the ClimateRally?

The Climate Rally is a climate protection campaign in which municipalities from all over Germany can participate. As the climate protection manager of your municipality, you register your municipality and 2zero will organize the event for you.

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For whom?

All German municipalities - whether local authority, small town or metropolis - can take part in the Climate Rally

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When?

09.09.24 to 06.10.24
Four weeks of climate protection after the summer vacations - how old & young can become climate heroes together

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How?

2zero takes over the organization - Each participating municipality receives its own community for its citizens in the 2zero app

We are already there:

Become part of the Climate Rally
The first 15 municipalities save 25% on the registration fee

10/15 places still available

Your advantages with the KlimaRallye

We inspire the participants in a playful way with the 2zero app and provide the management with all the important materials and content

For you as management

For your participants

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Full support

From application to evaluation - 2zero provides you with the right materials at every stage

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Hardly any effort

The ClimateRally is fully prepared and ready to use. So you don't have to create the content yourself

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Scientific content

Our challenges & the CO2 calculator come from a joint research project with:

Uni Kassel LogoWuppertal Institute LogoFraunhofer Institute Logo
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All about sustainability

Our challenges, ClimateGoodNews and quizzes provide participants with exciting information every day

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Playful motivation

Collect climate points & receive sustainable rewards - this is how we inspire even the biggest climate haters

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Understanding your own impact

CO2 calculator, concrete CO2 savings & mobility tracking show how you can improve

What climate protection managers say about us

"The climate rally was a very entertaining way to integrate climate protection into everyday life and was able to sensitize young people in particular to the topic."

Sem Schade

Climate protection manager of the city of Wendlingen am Neckar

"The diversity of content of climate-friendly behavioral measures makes the 2zero app an innovative climate protection tool for behavioral climate protection."

Andreas Oeding

Managing Director of the Flensburg Climate Pact

"We promoted the 2zero app intensively on social media in advance using the materials provided and were able to get a great turnout."

Laura Düpre

Climate protection manager of Bad Homburg

"The communication with 2zero was perfect, problems were discussed and solved immediately, a competent employee was always on hand to provide support."

Dr. Lisa Rütgers

Climate protection manager of the district of Ebersberg

"The Klimathon has shown us: The 2zero app simplifies the approach and illustrates how much CO2 was saved together. Definitely recommended for other municipalities!"

Fabian Humpert

Climate protection manager of the city of Verl

The Klimathon offers us as a municipality a great opportunity to get in touch with different target groups. The content is very informative and clear.

Lisa Macheleidt

Climate protection manager of the state capital Kiel

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Find out more about the 2zero app in the official test report from Verbraucherzentrale.de

Climate protection is particularly fun in a team. And in the case of "2Zero", that team is your own municipality or group of colleagues. The app uses challenges and local activities to encourage people to work together to combat climate change.

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How do I register my municipality for the Climate Rally?

As a climate protection manager in your municipality, you can register for the Climate Rally without obligation. We will provide you with an individual offer within 48 hours based on your population.

If you would like to take part in the KlimaRallye, you can simply accept our offer online. If you have any questions along the way, our ClimateRallye support team will of course be happy to help you at any time.

Let the preparations begin. Our support team will provide you with our marketing action plan, all important advertising materials and access points, and will of course be happy to listen to you at any time.

What citizens can expect

With the 2zero app, participants can reduce their CO2 emissions in a fun way. Exciting challenges, cool competitions and great rewards await

Set goals

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Environmentally conscious tracking

Track your footprint & travel routes, compare CO2 emissions and discover potential savings

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Calculate your impact on the environment

You can calculate your personal footprint with our CO2 calculator

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Scientific content

Our CO2 calculator is based on scientific principles, developed in collaboration with the renowned Fraunhofer Institute

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Reduce footprint

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Engagement through fun

Our comprehensive challenge catalog motivates you to make more sustainable decisions in your everyday life

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Incentives through climate points

Collect climate points for completed challenges and earn rewards

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Focus on climate protection

Our weekly focus topics in the challenges raise awareness and expand your wealth of knowledge

Reduce 2zero app

Celebrate successes

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Rewards for completed challenges

Climate points can be redeemed for attractive discounts with our sustainability partners

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Team Up

Teams compete in an exciting competition for climate points and CO2 emissions

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Connecting together

Exciting competitions and content create a real sense of togetherness in the community

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What the participating municipalities receive

Don't worry about the organization. 2zero takes care of the preparation & implementation of the Climate Rally - so that you can concentrate fully on climate protection in your community

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Participation and full support

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Listing as an official participating municipality

As a municipality, become a pioneer in citizen participation in climate protection

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Your citizens can take part in the campaign

Give your citizens the chance to get actively involved in climate protection in your community

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All the benefits and resources of the campaign

Benefit from the comprehensive materials and content that 2zero provides for the Climate Rally

Become part of the Climate Rally

Content and marketing

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Prepared contents

The ClimateRally is fully prepared and ready to use. So you don't have to create the content yourself

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Professional marketing materials

Use our action plan and our diverse marketing materials for your local public relations work

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Germany-wide attention for your municipality

Benefit from our extensive PR work and increase the visibility of your municipal climate protection work

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Evaluation and impact

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Clear dashboard

Use our intuitive dashboard for a good overview of the participation rate and engagement of your citizens

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Individual evaluation

At the end of the campaign, each participating municipality receives an evaluation PDF on the successes of its own municipality

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Communicating impact

Demonstrate the positive impact of your climate protection measures transparently to the outside world

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That was the Climate Rally 2023

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13

Municipalities took part in the Climate Rally

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>1500

Citizens have collected climate points for their municipality in the app

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>5.000

Challenges completed by 2zero app users in total

We were there in 2023

Do you have any questions?

How can my municipality take part in the Climate Rally?
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As a climate protection manager in your municipality, you can register for the Climate Rally without obligation. We will create an individual offer based on your population within 48 hours and send it to you by email. If you would like to take part in the Climate Rally, you can simply accept our offer online. If you have any questions along the way, our ClimateRallye support team will be happy to help you at any time.

What happens after registration?
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Our support team will provide you with our marketing action plan, all important advertising materials and access. If you have any questions during the process, please feel free to contact us personally.

How much does it cost to take part in the Climate Rally?
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The costs are calculated according to the number of inhabitants in your municipality. You can find the price list on the registration page.

What topics can participants expect?
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The 4 weeks are divided into 4 major topics: Mobility, Nutrition, Living & Digital Life. In each week there will be a variety of challenges, guides, recipes and quizzes on the respective topic.

What exactly does a challenge like this look like?
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"I won't drive short distances (up to 2.5 km) by car this week"; "When I buy a coffee to go, I'll use a reusable cup"; "I won't throw any food in the bin this week and I'll find out what dishes I can cook from my leftovers" - these are just three of many exciting challenges, which are of course also accompanied by guides, fun facts and specific CO2 values for a better understanding.